BORRAT Builder

BORRAT Project Builder — Your AI co-pilot to go from vague idea to clear, actionable project plan.
Created by Robb Luther.

Struggling to turn your vision into steps? This GPT helps you:

• Break down your idea into well-defined tasks

• Organize deliverables clearly

• Set milestones and check points

• Create in a way you can hand straight to your team or execute yourself

Jump in, tell BORRAT what you’re trying to build, and watch it spit out structured next actions — no fluff, no overwhelm.

Mission Brief Builder

Turn clarity into momentum — one mission at a time.

The Mission Brief Builder GPT is your tactical companion for crafting focused, actionable Mission Briefs that bring your Hero’s journey to life. It takes the strategy from vision to execution by translating purpose into precise direction — the kind that inspires teams and converts strategy into impact.

Built on the proven Hero Mission Strategy framework, the Mission Brief Builder uses a structured storytelling model to ensure every Hero (your customer) has a clear, motivating mission that connects their needs to your business outcomes.

Use it to:

• Define your Hero’s mission with clarity and focus.
• Align your team around outcomes that matter most.
• Translate high-level strategy into ready-to-execute briefs.
• Create powerful narratives that guide messaging, design, and sales conversations.

Perfect for marketers, founders, and creative leaders who want to cut through the noise, simplify complex goals, and drive campaigns that feel purposeful — because clarity isn’t just good strategy; it’s the fastest path to winning the mission.

White Noise Prompt Builder

Turn scattered thoughts into focused creative prompts.

The White Noise Prompt Builder is your clarity companion — designed to help you channel mental noise into actionable, inspiring ideas. Built on Robb Luther’s White Noise Session framework, this GPT walks you through a structured yet freeing process:

• Free Write (2 Minutes): Clear your mind and let raw ideas spill out.

• Set Intention (3 Minutes): Identify your central problem, story, or question.

• Dive Deep (25 Minutes): Focus entirely on your topic — no distractions.

• Conclude (5 Minutes): Extract insights, questions, and next steps.

Use it to develop marketing ideas, storylines, strategies, or personal reflections with precision and purpose.

Perfect for creators, strategists, and thinkers who thrive on turning chaos into clarity.