Let’s Build Amazing Customer Journeys 

I’m a partner and content marketing consultant at PIC who helps B2B companies design customer journeys that work. From first touch to long-term loyalty, I build strategies and stories that guide your audience, create trust, and turn interest into measurable growth.

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PIC Runs on EOS
Walk with PIC

PIC – Walk with you marketing.

A marketing partnership that actually works.

PIC helps you move beyond random acts of marketing. We align your brand, content, and strategy around a clear mission that connects with your customers and drives measurable growth.

Through proven frameworks like Hero Mission Strategy, and North Star Planning, you’ll uncover what your audience truly values, focus your message on outcomes that matter, and build systems that make growth predictable instead of accidental.

Walk with PIC. Build with purpose. Grow with confidence.

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Schedule a Hero Mission Workshop

The Hero Mission Strategy

Guide your customers like Heroes, not prospects.

Build journeys that drive growth.

Hero Mission Strategy helps you transform your marketing from transactional to transformational. Instead of pushing prospects through a funnel, you learn to guide your customers like Heroes on a mission, with your brand as the mentor and guide.

Through structured frameworks like Hero Building, Mission Mapping, Story Building, and the #1 Page, you’ll uncover what your audience truly wants, align your message to their desired outcomes, and create content that drives growth through clarity, empathy, and purpose.

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Business Insights

Growth Enablement – Growth Roadmap 8/9

Growth Enablement – Growth Roadmap 8/9

by | Nov 24, 2023 |

This is a 2 AM brain dump about the tech stack. I couldn’t sleep… I have been LinkedIn slacking in 2024 (Yay, New Year Resolutions) and decided to do something about it. Growth Enablement has everything to do with your tech stack. Perhaps, more to do with…

Growth-Driven Design – Growth Roadmap 7/9

Growth-Driven Design – Growth Roadmap 7/9

by | Nov 7, 2023 |

Alright , we’ve all been there – Staring at analytics reports, lost in website data, knowing you don’t have the results you want but it’s hard to see WHAT you need to do because you can’t see the forest through the trees. The first question you need to ask…